Looking for synonyms for raison d’etre? We’ve got you covered!
Here’s a list of other ways to say raison d’etre.
- Purpose
- Reason for being
- Essence
- Core purpose
- Fundamental reason
- Driving force
- Mainstay
- Central principle
- Primary reason
- Lifeblood
- Basis
- Justification
- Heart
- Keystone
- Underpinning
Want to learn how to say raison d’etre professionally? Keep reading for examples and use cases.
1. Purpose
Use “purpose” to describe the overarching aim or intention behind an action, initiative, or the existence of an entity.
Example: The primary purpose of our corporate social responsibility program is to give back to the community.
2. Reason for Being
“Reason for being” is appropriate for explaining the fundamental motivation or necessity behind an entity’s existence or an individual’s actions.
Example: Our company’s reason for being is to innovate solutions that make daily life easier for people around the world.
3. Essence
Use “essence” to convey the intrinsic nature or indispensable quality of something that determines its character.
Example: The essence of our brand is quality craftsmanship and timeless design.
4. Core Purpose
“Core purpose” is suitable for describing the central aim that guides an organization or individual, often reflecting values and long-term goals.
Example: Our core purpose is to empower communities through education and technology.
5. Fundamental Reason
Use “fundamental reason” when referring to the basic or primary cause, motivation, or justification for something.
Example: The fundamental reason for restructuring the company was to improve efficiency and responsiveness.
6. Driving Force
“Driving force” is appropriate for describing the main factor that motivates or propels actions, changes, or developments.
Example: Innovation is the driving force behind our company’s growth and success in the competitive market.
7. Mainstay
Use “mainstay” to refer to the principal support or foundation of something, often indicating reliability and essential contribution.
Example: Customer satisfaction is the mainstay of our business strategy.
8. Central Principle
“Central principle” is suitable for the fundamental doctrine or belief that forms the basis of a system, policy, or philosophy.
Example: Sustainability is the central principle guiding our new product development process.
9. Primary Reason
Use “primary reason” to denote the chief or main cause or motive behind an action or situation.
Example: The primary reason for the merger was to combine resources and enhance market reach.
10. Lifeblood
“Lifeblood” is appropriate for something that is considered essential to the continuity, vitality, or existence of an organization or process.
Example: Innovation is the lifeblood of our tech company, keeping us relevant and competitive.
11. Basis
Use “basis” to refer to the fundamental facts, principles, or reasons that support or justify something.
Example: Trust and transparency form the basis of our relationship with clients.
12. Justification
“Justification” is suitable for a reason, fact, or explanation that defends or supports a decision, action, or policy.
Example: The justification for the increased investment in research and development was clear given the potential for market disruption.
13. Heart
Use “heart” to denote the central or most important part of something, often used metaphorically to convey emotion or passion.
Example: At the heart of our company culture is a commitment to employee well-being and development.
14. Keystone
“Keystone” is appropriate for the central, topmost stone of an arch, used metaphorically to signify something on which other things depend for support.
Example: Team collaboration is the keystone of our project management approach.
15. Underpinning
Use “underpinning” to refer to a solid foundation or basis upon which something is built or supported.
Example: Ethical business practices are the underpinning of our corporate philosophy.
